Brian leads corporate innovation teams. Since founding Let’s Make Great! in 2013, he has worked with hundreds of early-stage teams to systematically develop new products, services and brands.
In addition to keynote speeches at conferences like TEDx and PechaKucha, Brian has written over 500 articles on creativity, innovation and entrepreneurship. Furthermore, in 2017 he led the creation of PROTO, a successfully crowd-funded storytelling game to inspire innovators.
Whether through strategic discussions or hands on projects, the goal is the same: to help executive teams work through the creative chaos and come out the other side with a fresh solution. From user research to rapid-prototyping and business-modeling, Brian leads a multi-disciplinary team at Let’s Make Great!, guiding clients through a step-by-step exploration process.
Born in New York and proudly raised in New Jersey, Brian went to Shanghai in 2007 to drive the dynamic changes that were starting to take hold in China. An avid cyclist, he's cycled around Hainan Island (900 km) and Taiwan (1200 km) and is currently preparing for the next big adventure.