• QUIETING THE ECHOES

    A Coaching Case Study:
    How a Creative's Productivity was Elevated

  • Coaching is simply a professional conversation to help clients achieve goals.

    "James", a design executive turned entrepreneur, grew increasingly frustrated that his new business wasn’t moving forward but couldn't figure out why. He turned to coaching to address his challenge.

     

    Through a series of consultations, "J" was guided to illuminate blind-spots, expand possibilities and create action plans to achieve his desired goal.

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    QUIETING THE ECHOS: A COACHING CASE STUDY

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    An Overview to The Absolute Small Business Strategy Toolkit by Let's Make Great!

  • Who might find this case study valuable?

    EVERY CREATIVE CHALLENGE IS UNIQUE

    Creative leaders tackling "first time ever" challenges. This might be strategists, startup founders, artists, writers, designers or even business executives. What they share in common is the doubt, fear and blurred thinking that accompanies the challenge of building new solutions.

     

    Worse of all, they're often without support, alone as the project's "leader."

    Purpose:

    Quieting the Echoes was written to reveal the process of coaching for creative professionals. It’s written with the belief that every challenge is a once-in-a-lifetime situation that equally requires a unique approach and solution.

     

    While this particular case study was not designed to be prescriptive (but rather descriptive), it does end with a simple framework of questions to consider, if this challenge feels familiar for the reader.

    What's inside this PDF?

    This 19-page PDF covers the following:

    • Background:
      Who is "J"?

    • Discovery:
      What are his challenges?

    • Diagnosis:
      What was the root cause?

    • Solution:
      What did we propose? Why?

    • Feedback:
      How did "J" respond?

    • Summary:
      What are the takeaways?

    • Application:
      As the reader, what should we do next?

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